Pop Up Stands, Banner Stands, Exhibition Stand and Portable Display Specialists

Exhibition Displays & Banner Stands

Nothing could be more crucial than getting your exhibition stand spot on when you attend an event. The right exhibition display can make all the difference between winning more business, having an impact in a competitive environment, and making the event a waste of time.

So, how to get people to your exhibition display stand? Well, of course, your whole approach needs to be to make your exhibition stand open, friendly, interesting and attractive. Some people go for a magician or cartoonist to draw in visitors to the exhibition display, or hand out sweets or other gifts at their exhibition display stand.

Don’t spend the whole event stuck behind your exhibition stand. Get out into the area immediately surrounding your exhibition display, and approach people proactively so that they come and see what your portable display has to offer.

Once they are at your exhibition display stand, show them samples, give them literature and information (make sure you have plenty) and explain fully what you do.

While it may sound obvious, don’t let potential customers drift off from your exhibition display or exhibition stand without full details of how they can find out more about your organisation. If you can, get their telephone number or website before they leave your portable display so you can get further information on them and what they need.

Before you attend, in fact even before you book your exhibition display stand, be sure you are going to be in a good spot which will attract traffic to your exhibition stand. Also find out what you will get for the money you will pay for your exhibition display space. For example, are carpeting, signage and lighting included in the cost of your exhibition display stand? Will you need electric sockets to operate your exhibition display? Does your exhibition stand need Internet access?

Other things to consider if you are organising an exhibition display at an event include details like leaflet dispensers for your exhibition stand, where you are going to store brochures and handbags while you are at your exhibition display stand, and whether you want to buy or rent extra furniture and fittings to go with your portable display.

Your planning for your exhibition stand may well benefit from drawing a map of where everything will go on your exhibition display stand well before the event.

Don’t make your portable display overcomplicated. Visitors should understand from a three second glance at your exhibition display who you are, what you do and one reason to buy from you. Minds are made up very quickly, just on the basis of how your exhibition display stand looks.

Most importantly, who are going to be the ambassadors behind your exhibition stand?

Sometimes, technical rather than sales staff can make better exhibition display stand ambassadors, since they can sometimes answer questions more readily. Also, consider how senior the staff at your exhibition display should be.

Pop up stands could be the perfect solution

Pop up stands have a simple design for a portable display which looks professional and is inexpensive. Pop up stands use a collapsible frame which is quickly and easily put up, from which you display your graphics. Pop up stands are ideal for businesses who visit exhibitions on a regular basis, and who don’t want to waste time installing their exhibition stand. You can use pop up stands at conferences, trade shows, exhibitions, open days or product launches.

We are portable display specialists and our pop up stands have won consistent praise from customers. Our determination to ensure clients get their events right first time, every time, is clearly reflected in our portable display service.

We have a wide range of pop up stands on our web site, including a wide selection of classic, cross-braced and tower pop up stands, all at great prices. Or, if you want to, our pop up stands can be joined to create bespoke shapes and designs. All pop up stands come with printed graphics and case included in the price.

How about banner stands?

We can also sort out your banner stands for you. Like pop up stands, banner stands are an incredibly cost effective but smart way of getting across what you want to say about what you do in a portable display. All of Popup Direct’s banner stands incorporate different features and benefits. And, if you can’t see the banner stands you are after among our range, contact us for bespoke solutions.

Prices on all of our banner stands include printed graphics.

You might want to consider our outdoor banner stands for your portable display, or take a look at our single or double-sided, quick change or extra large banner stands. We even have a system for Twist banner stands, making this an ideal portable display for all sizes of exhibitions and displays.

But, whatever you want your exhibition display stand to say, and wherever you want to say it, Popup Direct is bound to be able to help.

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